Because these reports are free they only need to be 20 to 30 pages long so it makes it much easier and faster to write which means you can create a new viral report every month. But even though its free the content still needs to be high quality to ensure that people actually send it to their lists.
For best results you need to create a free report that is closely related to the subject of your opt in list as this will mean that the people reading it will be interested in your newsletter or ezine. The more closely related the content of the report is to your opt in list, the more subscribers you will get.
Each report that you create will contain details about your website and will encourage readers to subscribe to your newsletter or ezine to get more information that will benefit them. Its best to write a short introduction on the first page of the report that explains what your opt in list is about and you can also include details at the end of the report.
By far the most popular and reliable format for viral reports is PDF because its compatible with all types of computers and the documents always look exactly the same for all senders and receivers regardless of the hardware or software used which is important if you want to reach as many people as possible.
There are many viral reports that are circulating around the internet at the moment and there are some that are of such high quality that thousands of people are giving them away on their websites. The creators of these reports are receiving huge amounts of free targeted traffic and collecting hundreds of subscribers every single day.
So if you want to generate a consistent amount of free subscribers to your opt in list you need to write a high quality report which is related to your newsletter or ezine. The secret to making it work is to create a report that is as good or better than other ebooks that are currently being sold for $47 or more.
By offering real value and excellent content for free many list owners will be eager to use it as a bonus for subscribers who join their newsletter or ezine. As well as this many website owners will also give it away for free or add it to their membership sites.
A great example of a high quality free report is called "SEO Made Easy" and if you search for it using Google you will see literally thousands of people giving it away on their websites because the content is as good as a paid ebook. Its an excellent example of how viral marketing can generate huge amounts of free targeted traffic for your website.
Download free ebooks and software here: http://www.marketingoasis.com/direct/freemonthlygift/
This article was written by Simon Akers who is the editor of the Marketing Oasis newsletter, a free internet marketing ezine packed with tips to help you succeed and increase your profits: http://www.MarketingOasis.com

